NIKE BY MELROSE, A ZINE
ZINE
A zine is most commonly a small circulation publication of original or appropriated texts and images. More broadly, the term encompasses any self-published unique work of minority interest, usually reproduced via photocopier.
Nike stores are considered pillars within the ecosystem of the brand. A way to celebrate both the Nike Athletes, as well as the Nike customers who get to interact within these spaces filled with rich ideas. inspiration and energy. We created this limited "Nike by Melrose Zine" for the grand opening of the store to further tell the story and share the spirit of how Nike by Melrose, as a concept came to be.