MORE THAN AN ATHLETE:
VARSITY EDITION
A partnership with Champs Sports where we were tasked with designing a product line for 3 seasons that represented UNINTERRUPTED's More Than An Athlete mission. From a creative and design standpoint, I was able to work together with a designer to create pieces that embodied the attitude of youth sports, with a nod towards streetwear culture.
Along with the product line that was designed, was a show that we produced and filmed featuring Athlete turned Influencer Donal Dela Haye aka DEEEstroying , and College Basketball Phenom Sedona Prince.
With both product and show needing to have a seamless feel and holistic vibe to it, I lead all aspects of the Set Design, Photoshoot, Social Captures and Visual language that lives for the collaboration.
Roles:
Creative Direction, Art Direction, Design, Photoshoot, Social Capture lead, Set Design, Product Design.
To see more of this collaboration, head over to Uninterrupted.com
